Why do companies like Salesforce open up their organization by providing APIs? The fastest growing platforms need to work differently. They open up their core, publish APIs, and start up developer programs. Understanding the mechanics of becoming an API platform is key. For IoT to be useful, the devices that make up this mesh must be connected to the cloud. The way in which they do this is via APIs. Cloud-based services are the way in which the IoT is connected to data. APIs are the bridge — IoT on one side, useful information and plentiful data crunching capabilities on the other. APIs make IoT useful, turning limited little things into powerful portals of possibilities!